Future-Ready Digital Commerce

Modern e-commerce requires constant reinvention to enhance engagement, transaction value, and trust. AI integration is crucial, with 75% of sales expected on mobile devices by 2026.

80%
of consumers shop for personalized experiences - a direct result of digital transformation
50%
reduction in time-to-market thanks to AI-driven tools, enabling faster product launches
65%
executives prioritize quick wins and agile responses to market, over long-term strategic goals

How We Help

  • Customer journey baseline & recommendation

  • CX maturity assessment

  • Markitecture (Marketing Architecture) recommendation

  • Personalize strategy creation

  • Experience Platform Development & roll – out

  • Re-platform/migration/upgrade

  • SEO Services

  • Operation support

  • MarTech implementation/integration

  • Commerce Platform Development & Roll-out

  • Re-platform/migration/upgrade

  • SEO Services

  • B2C/B2B Platform implementation

  • Operation support

  • End-to-end design services

  • Conditions for Design Success

  • In-Depth UX Research

  • User-Centric Design

  • Data Engineering & Analytics

  • Business Insight

  • Customer Data Analytics

  • Marketing Data Analytics

Service offering illustration

Accompanying your Transformation

Client challenges
Our solutions
End-to-end customer 360 software solutions

Our data-driven strategies elevate your multi-channel presence with tailored services, integrated customer data and personalized marketing, which improves engagement and creates new revenue streams.

Next-gen Technologies

We invest in latest technologies to create smarter solutions and improve health care quality. Our focus in AI is evident in global partnerships with NVIDIA, Landing AI, Microsoft etc.

Domain Knowledge and Success in Different Verticals

With 20+ years of experience across industries, we deliver top results. For a multinational manufacturer, eCommerce revenue increased by 1.5 times. A Singaporean real estate company saw 20%+ returning customers. For an airline, we achieved double-digit website traffic growth and reduced operational costs by 40%.

Skilled Talent Pipeline

Our global team of 30,000 professionals, including over 500 engineers in Digital Commerce & Experience, is highly skilled and continuously trained. Our talents also leverage the expertise and networks gained from Adobe, Salesforce, Liferay, Shopify etc., to provide services to our clients worldwide.

End-to-end customer 360 software solutions

Our data-driven strategies elevate your multi-channel presence with tailored services, integrated customer data and personalized marketing, which improves engagement and creates new revenue streams.

Next-gen Technologies

We invest in latest technologies to create smarter solutions and improve health care quality. Our focus in AI is evident in global partnerships with NVIDIA, Landing AI, Microsoft etc.

Domain Knowledge and Success in Different Verticals

With 20+ years of experience across industries, we deliver top results. For a multinational manufacturer, eCommerce revenue increased by 1.5 times. A Singaporean real estate company saw 20%+ returning customers. For an airline, we achieved double-digit website traffic growth and reduced operational costs by 40%.

Skilled Talent Pipeline

Our global team of 30,000 professionals, including over 500 engineers in Digital Commerce & Experience, is highly skilled and continuously trained. Our talents also leverage the expertise and networks gained from Adobe, Salesforce, Liferay, Shopify etc., to provide services to our clients worldwide.

background

Success Stories

See More

Case Study

Transforming Experience Platform for a World-class Airport

Our client, a leading international airport, sought FPT Software's help to revamp their mobile app. We enhanced user experience through personalization and cohesive marketing integration, ensuring quality assurance and agile development. This led to increased revenue and higher monthly user engagement.

cover-image

Case Study

Elevating Digital Customer Experience for a National Airline

FPT Software helped a prominent Southeast Asian airline transform its digital experience. Facing outdated UI/UX, system incompatibility, and high maintenance costs, we integrated a content management platform, a marketing platform for real-time campaigns, and a CRM tool to streamline sales processes.

cover-image

Case Study

Boosting 25% in Website Traffic for A Leading Healthcare Provider

FPT Software partnered with one of Asia's leading healthcare providers to enhance customer and employee experiences. Through extensive consultation and the implementation of Sitecore's XM Cloud, we delivered a lower bounce rate, increased traffic, and longer average time on page.

cover-image

Case Study

Website Transformation for a Vietnamese Commercial Bank

FPT Software partnered with one of Vietnam's largest banks to revamp their website, addressing unintuitive UI/UX and an ineffective CMS. Over five years, we developed a well-structured site and delivered results including an SEO score of 80/100, faster development, and enhanced customer experience with Sitecore.

cover-image

Insights

background
Press Release
FPT and Sitecore Launch ON.E, an e-Commerce Accelerator to Transform Digital Commerce Experience Designed to drive digital commerce success, ON.E cuts time-to-market by over 30%, reduces costs by up to 55%, and delivers seamless, scalable shopping experiences across all channels.
background
Press Release
FPT Announced a Partner Ecosystem with Global Tech Giants, Promoting AI Factory Development and Operations in Vietnam and Japan Global leading IT firm FPT has announced a partner ecosystem of global pioneer technology organizations, including NVIDIA, SCSK, ASUS, Hewlett Packard Enterprise, VAST Data, and DDN Storage
background
Press Release
FPT Software Bags Gold in Adobe Solution Partner Program Global IT company FPT Software recently became a Gold Partner in the Adobe Solution Partner Program with a Specialization in Commerce, underscoring its expertise and capability to deliver tailored e-commerce and digital experiences at scale.
background
Customer Data Platforms (CDP): Benefits, Key Features, and Top Choices for E-Commerce Businesses A Customer Data Platform (CDP) is a solution that integrates customer data from diverse channels, systems, and data streams into a unified profile. It features a comprehensive customer database, automation tools, and management resources designed for streamlining multi-channel campaigns, real-time interactions, and data integration. As a trusted partner with major Digital Commerce and Experience players, FPT Software aims to deliver cutting-edge solutions and end-to-end services to help our clients reinvent the digital shopping experience. 
background
Generative AI in E-commerce: 5 Ways to Reshape Businesses The application of generative AI in e-commerce has transformed the industry and enhanced every aspect of online enterprises. According to Forrester, generative AI will have an average annual growth rate of 36% by 2030, accounting for 55% of the AI software market. As the AI market is expanding, e-commerce companies should harness this innovative technology thanks to several benefits it offers. 

Client Testimonial

quote The close relationship between a leading technology company and a top retailer will undoubtedly contribute to the successful digital transformation, creating a multi-industry, high-tech retail foundation.
FPT Long Châu
Awards & Certification

Talk to Us

You Might Like

cover-image
4 Digital Commerce Trends in 2025 to Look Out For

The e-commerce industry is growing at an impressive pace. With consumers facing expanding product options, retailers must keep up with the latest trends in 2025 to stay ahead, including: Conversational AI, omnichannel strategies, total experience (TX) strategy, and increased AI use in website development and prototyping. As a trusted partner to leading digital commerce and experience providers, FPT can help businesses navigate the complexities of the digital landscape to ensure they thrive in the global marketplace.

 
Read more
cover-image
Customer Data Platforms (CDP): Benefits, Key Features, and Top Choices for E-Commerce Businesses

A Customer Data Platform (CDP) is a solution that integrates customer data from diverse channels, systems, and data streams into a unified profile. It features a comprehensive customer database, automation tools, and management resources designed for streamlining multi-channel campaigns, real-time interactions, and data integration. As a trusted partner with major Digital Commerce and Experience players, FPT Software aims to deliver cutting-edge solutions and end-to-end services to help our clients reinvent the digital shopping experience. 

Read more
cover-image
Boosting 25% in Website Traffic: Crafting Total Experience Strategy for A Leading Healthcare Provider
Our client, one of Asia's leading healthcare service providers, partnered with FPT Software to deliver seamless experience for both customers and employees. FPT Software conducted an extensive consultation, Revitalized the Total experience with Sitecore's XM Cloud, and devised effective planning and implementation strategy. As a result, our client can enhance their website performance with low bounce rate, increased website traffic and average time on page. 
Read more
cover-image
Talk to Experts Episode 4 - Unlocking Growth: The Evolving Landscape of Digital Commerce in APAC

The e-commerce market in Asia Pacific is gaining significant traction and is predicted to be the next ideal location for retail operations. Together, FPT Software and Sitecore can help our customers create a future-proof digital commerce strategy that delivers exceptional customer experiences and drives business growth.

Read more
cover-image
FPT Software Streamlines Digital Experience with Salesforce
Maximizing marketing efforts is crucial for ensuring business growth and pipeline expansion. Thus, enterprises need efficient lead nurturing strategies and smooth, end-to-end coordination between departments. Thus, FPT Software utilized Salesforce to improve coordination between different sales and marketing teams, manage and analyze event performance, create customized dashboards, and automate marketing efforts. As a result, FPT Software experienced improved data quality scores, reduced manual workload, and centralized campaign visibility. 
Read more
This website uses cookies to improve user experience. By using our website you consent to
all cookies in accordance with our Cookie Policy. Privacy Statement | Save Preferences
Functional
Always Active
Accept