Asia Pacific - The next e-commerce destination

The e-commerce market in Asia Pacific is gaining significant traction and is predicted to be the next ideal location for retail operations. Despite economic uncertainty, the landscape is more upbeat than ever, positioning itself at 6th position in the top 10 fastest-growing online shopping markets worldwide in 2023. Due to the high Internet penetration and infrastructure, this region contains four of the ten largest e-commerce markets worldwide and is expected to continue to grow at a stronger rate over the coming years. 

AI in E-commerce: The trillion-dollar game changer

Accompanying the market growth, consumers in Asia-Pacific are increasingly value-driven, urging enterprises to harness innovations to stand out. Notably, AI has transformed e-commerce with tailored content, predictive analytics, and chatbots, which provide quick customer support and personalized suggestions. Given its potential, Gartner revealed that 54% of businesses are using some form of chatbot or other conversational AI platform for customer-facing applications. 

Maintaining agility: How composability is the answer

As customers demand faster services, businesses must innovate quickly to keep up. One way to achieve this agility is through composable commerce, which uses a modular approach to quickly deploy independent components (such as payment gateways, inventory management, and customer service tools). According to the State of Commerce report by Salesforce, 77% of organizations using a headless architecture experienced greater agility, enabling them to make changes to their storefronts more quickly.

Evolving E-commerce Landscape in Asia Pacific: The Deep Dive

Following the latest technology trends and the future-leading position of the Asia Pacific e-commerce landscape, Robert Cloninger and Dev K Menon (Head of Asia Pacific and Japan Regional Sales from Sitecore) will share in-depth industry insights.

Specifically, this episode will shed light on: 

  • The current landscape of the retail industry and consumer trends in the Asia Pacific.
  • The most frequent misconceptions businesses encounter when integrating new technologies into digital commerce strategies.
  • The joint power of Sitecore and FPT Software in empowering e-commerce businesses to achieve sustainable growth.
  • Success stories from 2 major clients in retail and healthcare and how they leveraged Sitecore’s platform and FPT Software’s expertise. 

Together, FPT Software and Sitecore can “help our customers create a future-proof digital commerce strategy that delivers exceptional customer experiences and drives business growth.”

Unlock more insights about the Digital Commerce landscape here: 

 

Author FPT Software